Performance Marketing
Ticketing · Events · Advertising
Castello: the rebirth of a club that is now a point of reference in Southern Italy
A seasonal concept dedicated each year, content production, and advertising for ticket sales.
Castle
A club that wanted to stop communicating club nights and start communicating a cultural project.
Dedicated season concept with a visual and narrative system, production of material and content, launch and press release, advertising management for ticket sales.
People buy tickets for the Castle, not just for the artist: the analysis has brought spending back to a sustainable cost-per-ticket ratio.
PERFORMANCE MARKETING
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